Category: mobile app

Mobile Marketing – Marketing Options for Small Businesses

Mobile marketing is a way for business owners to market their company’s products or services through their customers’ mobile or smart phones. This can be done through sending SMS/MMS, downloading of the company mobile applications, and transforming the company website into a website that can be browsed on a mobile browser. These terminologies and concepts may sound intimidating, expensive, or even technical, but it shouldn’t scare small business owners. By now, small business owners should accept the fact that more and more of their customers are going over to the digital side and relying on their smart phones to help them with their daily personal and business tasks.
Mobile marketing provides business owners a chance to reach out to their customers on a local or global scale, depending on their industry. However, mobile marketing is more geared towards improving local brand presence and scale, so how will a small businesses make use of a mobile marketing?
– SMS and MMS are two common features of any mobile or smart phone. SMS is the transmission of texts via a wireless network, while MMS is a transmission of both text and media via a wireless network. Ideally, small businesses can reach out to their customers by sending SMS or MMS texts. These messages would range from product release dates, schedules of sales and discounts, and other important matters. This is considered a very effective mobile marketing option because 90% of all SMS or MMS messages are opened instantly. This is a way for your business to get instantaneous and immediate recognition.
– Mobile applications are programs developed to run on a mobile OS, like Symbian and Android. Today, smartphones are equipped with Apple OS or Android and they are providing business owners a chance to create their own company application or software that will attract customers. The process sounds and looks expensive, but mobile developers can be hired at an affordable rate. These people are trained in different programming languages that will help them create your mobile application. Once the application is created, it is loaded into Android stores where customers can purchase or download them for free.
– Mobile ads are the equivalent of displaying your business’ advertisement on any mobile application. This is a cheap form of advertising because you only have to pay every time your referrer (the one who displayed your ad) has referred someone to your company website or mobile application.
Mobile marketing provides small business owners with different avenues on how to reach out to their local audience without letting them spend too much on any of these options.

6 Benefits Of Foreclosure Mobile Homes

When people think of foreclosed homes, they think of larger homes that people have been unable to pay for. They think of expensive, more extravagant homes that individuals were simply unable to afford.

While there are many foreclosed homes that follow this pattern, they are not the only foreclosed homes on the market. There are plenty of home types, both big and small, that have gone through foreclosure. Mobile homes are simply the latest homes to be featured in the foreclosure market.

At first, many will stay away from these foreclosed mobile homes. If you are looking to buy your first home, or are looking to find temporary living, you should consider these 6 benefits of the foreclosed mobile home.

Low Price

Mobile homes are not worth as much as other homes. The value of the home is low, helping to make for a low final cost. This helps you to keep your loan small, making it easier for you to afford your home.

Low Monthly Cost

This low cost also helps the monthly cost that you will pay to live in the home. The lower the value of the home, the lower the overall cost of the mortgage. The lower your mortgage, the lower your monthly payment.

Easier to Get Accepted For

The lower value of mobile homes helps those who are struggling to find a place to buy because of their credit score. It is easier to get accepted for a loan for a mobile home, as you are more likely to be accepted for a loan that is smaller in size.

Good Starter Home

A mobile home can be a perfect starter home for any individual or family that is trying to purchase their first home. Those who see mobile homes as Òstarter homesÓ instead of Òpermanent homesÓ are more likely to get an emotional benefit from purchasing a foreclosed mobile home.

Small Size

Mobile homes are small in size. This is perfect for those who want to live in a smaller, apartment-style home.

Community Feel

Mobile homes are generally in mobile home parks, helping to give a community feel to the purchase of the home. Those who are looking for a strong and well-connected community should consider foreclosed mobile homes.

There are some who have negative connotations attached to mobile homes. They do not think that they can live in a mobile home community, and do not expect to see mobile homes on the list. This is unfortunate, as many fail to miss out on these cheap opportunities. If you are looking for a foreclosed home, but want to make sure that you choose a home that you can afford, look to a mobile home foreclosure. Mobile homes are low cost, reliable, and can be a great starter home for many.

Best Practices For Mobile Marketing Strategies And More

If you are completely new to the world of mobile marketing, then you are probably thinking that some tips on mobile marketing could help you immensely, so that you can begin your own career in this field. Listed below are some tips to get you started with your mobile marketing endeavors.

Consider spending some time composing your text. You have 160 characters to deliver your message use accepted abbreviations where it is possible. Be sure you don’t overdo it. If your customers need a texting dictionary to read your message, they probably won’t. Use clear letter codes such as “2” instead of “to”.

Take some time to dip into social media before embarking on a mobile marketing campaign. You might be hurting yourself if you do not understand how each social media site works before embarking within it. Study them and learn how your messages and company will be seen before randomly adding social sites and sending messages.

Be sure to advertise your mobile marketing options via other communication channels such as social media sites, print campaigns and your web site. With the tremendous volume of mobile applications and trends available to customers, directing them to your mobile options may be the difference between them signing up and not knowing it is an option.

Use QR codes to attract customers. QR codes are scannable codes that take a customer to whatever site you link them to. These should be large and clear so that the mobile phones have no difficulty reading them. Customers love ease and simplicity, so if you hook your site up to one of these it will get used.

Social media is one big and long conversation. Lots of it is meaningless and trivial. Do not link your mobile campaign to this kind of disastrous discourse. Keep your messages brief and to the point. Social media is a key to any marketing campaign, but you have to use it wisely to get beneficial results.

Get your website mobile friendly! Take a look at your website on a mobile device. Don’t like what you see? Most don’t until you get your site onto a mobile-friendly platform. Look at your content management system to see if it offers a mobile plugin, or talk to a local digital advertising agency to build a solution for you. Either way, it is important to make your site look professional and engaging on mobile devices!

Add a sense of urgency or value to your mobile marketing campaign efforts. In most cases, customers following a mobile link or advertisement expect to receive information quickly and in short, segments. Rather than trying to put a large amount of content or information through a mobile channel, focus on short bursts designed to provide customers with enough information to pique their interest.

As you can see from the above list of tips, mobile marketing can be very useful in getting your products and services, the exposure that they need and deserve. After following these tips, you will no longer be new to mobile marketing, and you will soon become a mobile marketing expert.

The Arrival Of The Mobile Internet

Mobile phones are changing fast. Over the years they have shrunk in size and have become packed with additional features. Almost all phones now come with a colour screen and can play a range of games. SMS Text Messaging has boomed in the last 5 years and has been extended with Picture Messaging using inbuilt cameras.

The biggest change however is just around the corner. This is using the mobile phone to connect to the Internet and use the device much like you use a desktop computer to browse websites and read and write email.

Most mobile phones have been able to do this to a limited extent for about 5 years. However they were limited to accessing specific web sites cut down for mobile devices. Also connection speeds were slow and overall it wasnt a great experience for the phone user.

Now though, the mobile phone networks have got faster with the rollout of what is termed 3G (for 3rd generation). Newer phones come enabled to use this faster network and they also have better Internet browsers so they can work with most web sites.

Very soon it will not be uncommon to see people on the move using the Internet on their mobile phone to search for phone numbers, look at a map showing locations of interest such as restaurants, and even make an online purchase just as you would from a PC.

In fact it is suggested that more people will eventually access the Internet from their mobile phones than with their desktop PC. In particular this is forecast with emerging markets such as Africa where desktop PCs are not so common.

The rise of the Internet search engine has contributed significantly to how people use the Internet today. The home pages of companies such as Google, Yahoo, and MSN are often the first places people go to when they use the Internet. From there they can search for pages of interest based on a key word search. These search companies are now very interested in the mobile Internet and intend to have the same influence with mobile users. They do this by providing a search page optimised for the mobile user which will work well with small screens and contain references to useful information such as directory searches and maps.

The operators who run the mobile networks are also particularly interested in the mobile Internet. When their customers access the Internet from a mobile phone, the operator will typically charge them based on the amount of data transferred when the page is loaded. More and more network operators are offering unlimited access to the mobile Internet for a flat fee to encourage mobile Internet use. The mobile network operators are also partnering with the search companies to make it easy to use the mobile Internet and find information quickly.

One of the most interesting areas in the mobile Internet is the use of mobile advertising. The search engine companies make their money with the desktop Internet search through placing advertisments on the search results pages. A lot of web sites also use adverts within their pages to pay for the development of the site. Doing similar things with the mobile Internet is generating a lot of interest.

The mobile Internet now seems set for widespread use, making the mobile phone a much more useful gadget. As well as making calls from most places in the world you can connect to the Internet, browse, buy, and email from just about anywhere!

Free Ringtones For Your T-mobile Phone

In the industrialized world, mobile phone is a necessity. With the way telecommunication changes from time to time, more and more cell phone technologies are designed to meet customer demands. In bringing new features and innovative ideas, truly, mobile devices are such an attraction to consumers.

T-Mobile, one of the leading communication providers in the world today is serving for most part of Europe and in the United States. According to reliable reports, T-Mobile serves to more than 78 million people that gain access to its services. For in this part, users are enjoying the wide range of services that T-Mobile gives.

One of T-Mobiles exclusive feature is that you can load lots of ringtones. Ringtones are sound in your mobile device that alerts you to an incoming call or message. If you’re a T-Mobile user, certainly, you don’t want to hear the same old ringtones from your cell phone. If you don’t want your mobile device to become boring, you can actually download for free ringtones in your T-Mobile phone.

It’s true that in what you have, it also show who you really are. Ringtones can show to others that you’re updated and trendy. So if you want to light up your face with a smile, why don’t you try to lighten up your T-Mobile phone with free ringtones as well?

By downloading free ringtones, T-Mobile ringtones are categorized in different types like real tones, mp3 ringtones, sidekick ringtones, and music ringtones. With these different types of T-Mobile ringtones, you will have the chance to choose what sounds you always wanted. With different free T-Mobile ringtones in your handset, you can change anytime the sound you want to hear.

In getting the free ringtone, all you have to do is to select what type of ringtones you like that is compatible with your cell phone and start downloading. You can also surf to the official online site of T-Mobile just in case you don’t know how to download the free ringtones properly.

In addition, by visiting to the online site of T-Mobile, you can learn about the available free ringtones that are downloadable. You can also check if you’re mobile device is compatible to the ringtones before downloading. For instance, if your cell phone only loads ringtones that are monophonic tones then you can’t download mp3 ringtone as it wont make any sense because you can’t play it on your handset either.

If you want to download free ringtones for your T-Mobile handset from other websites, make it sure there are no corresponding charges. Since, other websites will inform you that some of their ringtones are available with a price to pay. Also, some websites are offering free ringtones but only to a limited time. It means that after the promo period expires, you will pay the cost of the ringtone if you want to have it still.

Today, ringtones are generally included in all types of mobile handsets. With T-Mobile as your communication provider, you can have all the benefits it brings. You are assured that T-Mobile Communications guarantees your satisfaction with all their innovative features. In having the latest free T-Mobile ringtones in your T-Mobile handset will make an impact to your friends and to your family as well.

Take Your Mobile Marketing To The Next Level With These Great Tips!

Taking a step into the wondrous and complex land of mobile marketing for the very first time might feel a tad bit intimidating, but by keeping the helpful tips listed below in mind, you will soon find yourself marketing on par with some of the best marketers in the field.

When it comes to sending mobile marketing messages to your customers, be sure that you keep the size of any media files as small as possible. This is critical to ensuring both that the download time for the message is low and also so that your customers are not charged extra data fees.

Integrate mobile marketing into other types of marketing. Mobile works best when tied together with other things such as print, television, radio, and live performances. Make sure to integrate 2-D bar codes or quick response codes into your print to help drive traffic to your mobile site. You have endless opportunities.

No matter what type of features you’re thinking of adding to your mobile marketing campaign, you need to remember that it’s all about the execution here. Mobile users are growing at a faster rate than PC users ever have, so everyone’s attempting to go mobile. Stand out by focusing on quality execution rather than just expansion.

If you’re thinking about expanding out to a different market with a different product, make sure that you start this effort normally first before you branch out to mobile marketing. It’s going to be very difficult to pull people in from the mobile world to your new product, so go with what got you here and just repeat the process.

Take advantage of mobile applications that many mobile consumers already use and are very popular, like Google Maps. Google has a Local Business Center that will list your your business on their Google Maps for that region. This way, your business will be targeted to the audience local to your area.

Provide instant rewards. With mobile marketing you can give your customers what they want, with no delays. Having a delay can make things lose their value or demand. People will participate in your marketing campaign hoping to get the promised reward. The quicker they get the reward, the happier they will be.

Remember when mobile marketing that not every mobile device is the same and thus the content you develop needs to cater to the general field and not anything overtly specific. For instance: Some people have slower connections than others, while others have smaller screen sizes. Be encompassing and not specific.

Take advantage of everything a mobile device has to offer. Innovation is happening very quickly in the mobile marketing arena, and much of it is driven by the quick innovation occurring in mobile hardware. Look at what the new devices have to offer and add their new abilities into your mobile marketing tactics. Just in the last two years, new hardware innovations that have affected mobile marketing have included front-facing cameras, location awareness and high definition video recording.

So, after reading and applying the helpful tips listed above, you should feel a bit more at ease in the land of mobile marketing. You have the tools; it’s time to use them. You should feel empowered and ready to begin your mobile marketing journey to help better promote your business.

Mobile casino games. Part one.

Nowadays hardly anybody will be surprised at online games. But the technology forges ahead, now you can play not only at home, but almost in any point of the world. I am talking about mobile casino games. Everybody has a mobile phone (smartphone, PDA, Palmtop Computers), the coverage is increasing, so the possibilities for playing are impressive. Let us have a look what mobile casinos and mobile poker rooms offer us.

Mobile casinos entered the market of mobile games earlier, therefore, there is much more variety here now. Mobile casino games are offered by gambling technology specialists Spin3 (a company that is associated with major casino games software provider “Microgaming”), as well as “Play Tech”. So far only a limited number of online casinos with the software of these companies offer mobile casino games, but their number is gradually growing. There are a number of mobile casinos with their proprietary software affiliated to large online gaming companies, as well as independent mobile casinos. It should be stated at once that it is better to play in mobile casinos, which are represented by famous and well known online casinos: it is more reputable, more convenient, more depositing and winning withdrawal options, reliable customer support etc.

Starting to play mobile casino games a player has to open an account in a corresponding online casino. Sometimes it is possible to do it through a mobile phone, but it is more convenient to do it through a computer, the internet and mobile account are the same as a rule. The majority of deposit methods, in particular, all the electronic payment systems, will also work only through a computer client, though, the player can make a deposit from a card directly by means of a mobile phone. Downloading your favourite casino games on a mobile it is also convenient to have a computer at hand – complete a special registration form on the casino web site, enter your phone number, select a country and a game and receive an SMS- message on your phone with the direct link for downloading. Again, in principle, it is possible to open a WAP version of the casino using the mobile and download games directly from there, but it is less convenient. In contrast to an online casino where you can download the whole package of games, games are downloaded here one by one, and the choice is not so wide, approximately ten games: black jack, baccarat, roulette, video poker, keno and various slots. The games are not very big, about 200-300 Kb. It is not difficult to guess that there are certain requirements for your mobile phone. As a matter of fact the majority of contemporary phones meet the mobile casinos requirements. On the sites of mobile casinos it is possible to check whether they will work on your phone.

The game is downloaded, you have a login and a password, the money is on the account and you can start playing. I will only make a remark that for safety purposes in contrast to online casino in mobile phones it is impossible to record the password, therefore, if you lose a phone, casino money will not be lost.

Mobile casino games. Part one.

Nowadays hardly anybody will be surprised at online games. But the technology forges ahead, now you can play not only at home, but almost in any point of the world. I am talking about mobile casino games. Everybody has a mobile phone (smartphone, PDA, Palmtop Computers), the coverage is increasing, so the possibilities for playing are impressive. Let us have a look what mobile casinos and mobile poker rooms offer us.

Mobile casinos entered the market of mobile games earlier, therefore, there is much more variety here now. Mobile casino games are offered by gambling technology specialists Spin3 (a company that is associated with major casino games software provider “Microgaming”), as well as “Play Tech”. So far only a limited number of online casinos with the software of these companies offer mobile casino games, but their number is gradually growing. There are a number of mobile casinos with their proprietary software affiliated to large online gaming companies, as well as independent mobile casinos. It should be stated at once that it is better to play in mobile casinos, which are represented by famous and well known online casinos: it is more reputable, more convenient, more depositing and winning withdrawal options, reliable customer support etc.

Starting to play mobile casino games a player has to open an account in a corresponding online casino. Sometimes it is possible to do it through a mobile phone, but it is more convenient to do it through a computer, the internet and mobile account are the same as a rule. The majority of deposit methods, in particular, all the electronic payment systems, will also work only through a computer client, though, the player can make a deposit from a card directly by means of a mobile phone. Downloading your favourite casino games on a mobile it is also convenient to have a computer at hand – complete a special registration form on the casino web site, enter your phone number, select a country and a game and receive an SMS- message on your phone with the direct link for downloading. Again, in principle, it is possible to open a WAP version of the casino using the mobile and download games directly from there, but it is less convenient. In contrast to an online casino where you can download the whole package of games, games are downloaded here one by one, and the choice is not so wide, approximately ten games: black jack, baccarat, roulette, video poker, keno and various slots. The games are not very big, about 200-300 Kb. It is not difficult to guess that there are certain requirements for your mobile phone. As a matter of fact the majority of contemporary phones meet the mobile casinos requirements. On the sites of mobile casinos it is possible to check whether they will work on your phone.

The game is downloaded, you have a login and a password, the money is on the account and you can start playing. I will only make a remark that for safety purposes in contrast to online casino in mobile phones it is impossible to record the password, therefore, if you lose a phone, casino money will not be lost.

How To Optimize Your Time Using Mobile Marketing

Mobile marketing is used by companies to advertise across mobile devices such as cell phones and portable media players. Methods of mobile marketing that companies use can be something simple like a visual ad or something a bit more complex such as a qr code. To decide which mobile marketing method is best for your company, use the following advice.

Compared with online campaigns that include social networking sites, homepages, and email lists, many companies neglect to actively promote and develop their mobile marketing platforms. The mobile marketing aspect should be given equal emphasis and weight as other approaches. After all, users carry their phones within arm’s reach during practically all waking hours. Computers? Not so much.

To make sure every customer can get the most out of your ads, test them on a variety of devices. What looks good on one kind of phone might not look good on a different kind of device. Ask friends and your employees to test out your ads for you so that you can confirm they look great on every device.

Try using QR codes in your mobile marketing. QR stands for ‘quick response’, and the codes themselves are akin to bar codes. They can be scanned by most mobile devices on the market to reveal a message. QR codes are an excellent way to build interactive and engaging mobile campaigns with your target audience. Link the code to a special offer, discount or giveaway message to create real buzz for your brand!

The old rules of telephone marketing also apply to mobile marketing. The telephone call from a sales person during dinner time is one of the quickest ways to lose a sale and a customer. Time your marketing messages for mid-morning to early-afternoon. Do not send messages in the middle of the night or at dinner time.

Make your website easily navigable to mobile devices. While you may know your site works for larger computers and tablets, you need to be sure it will work for mobile phones as well. Test it using your own mobile device to see how it handles, and make any necessary changes.

Be very aware of the market conditions around you when involved in mobile marketing. If anything changes that you’re not absolutely prepared for, you can easily be left behind and lose a lot of business. The internet is constantly changing, especially the still-evolving mobile leg of it. Always stay prepared for change.

If you have multiple people working in your business on mobile marketing, it is important for each person to understand the plans and goals behind your company, to that everyone is working on the same page. Your team should be knowledgeable enough not to put your business in a bind, should a customer ask a question.

As stated before, many companies use mobile marketing to advertise on mobile devices. Companies use simple mobile marketing methods like visual ads and complex mobile marketing methods as well, like qr codes. By using the advice from the article above, you can choose a mobile marketing method that will work for your company.

Mobile & handheld usability testing – why it matters

Mobile phone and PDA usability testing is critical to your business. In fact, mobile and handheld usability testing could be even more important than computer-based usability testing. The main reasons for this are:

– The number of people accessing the Internet from mobile and handheld devices is increasing at a massive rate – in 2008 alone there’ll be an estimated 58 million PDAs sold worldwide (source: eTForecast).
– People generally have a lot less experience of using their mobile to go online than they do of using their computer. This means that computer-based users can be assumed to have a higher level of existing expertise than mobile and handheld users.
– The platform through which users access your site is far less predictable when using mobile phones. Computer-based site visitors generally only differ from one another in their browser and operating system (i.e. most people will use a screen, mouse and keyboard), whereas the different types of mobile phones and PDAs differ can drastically.

Which mobile phones and PDAs do you need to consider?

Mobile phones and PDAs can differ from one another dramatically, and this will radically change how people experience and use websites. Some of the ways in which handheld devices can differ include:

– Screen size (small vs. large)
– Screen layout (portrait vs. landscape)
– Input device (stylus, numeric keypad, dial-wheel, QWERTY keypad)

Because the mobile phone / PDA that someone is using will have such a profound effect on their experience of your site, you should try to test with as many mobile phones and PDAs as possible.

Of course, testing with every mobile phone and PDA is impossible. Here are some ideas to help narrow down the number of devices you’ll need to test with:

– Your mobile site visitors may belong to a specific audience. Certain audiences tend to prefer particular types of phones (e.g. phones with big screens that are designed to support online access vs. small-screen models that aren’t).
– There are ‘phone families’ that offer a very similar user experience (and will not need to be tested individually).
– You may only want to test with the most popular mobile phones in Europe or the most popular models that are being used to access your site (you can check your site statistics to find out this information).

Who do you want to test with?

The people you want to conduct your mobile phone usability testing sessions with will, of course, depend on your particular business and its audience. Some things to bear in mind include:

– How much experience they should have of using their mobile phones to access services. This is particularly important as the market for accessing online services through mobile phones is growing and the percent of ‘complete novices’ (i.e. people using the technology for the first time) will be far higher than for computer users of your website.
– Which mobile phone or PDA they have. We would usually recommend that people use their own mobile phone in a session, so the test can focus on your website and not on the way the handheld device works.

Where should mobile usability testing sessions be conducted?

Mobile phones and PDAs are used in the real world so usability testing of handheld devices should therefore not only take place in a usability laboratory.

Where, when and how a mobile phone is used is critical to a person’s experience of the site they are accessing. Any of the following circumstances could influence this experience and therefore considerations of the site’s usability:

– Lighting
– Background noise
– Distractions
– Concurrent tasks (i.e. anything the person is doing at the same time)
– Physical movement

As such, we’d recommend, if possible, that any mobile phone and PDA usability testing is conducted both in a laboratory and also in the ‘outside world’.

How you plan and run mobile phone usability sessions will be based on your business and its audience, but the most popular methods of mobile usability testing include:

– Lab-based (using a camera to record the session)
– Diary-studies (asking people to keep a diary of how they have used their mobile phone and any problems they encounter)
– Paper prototypes (running usability testing on a paper-based version of the site, using mobile phone screen-sized pieces of paper)

Innovation Never Stops In The Mobile Industry

Always remember that someone somewhere is making a product that will make your product obsolete – Georges Doriot

As the saying goes, from the Motorola Dyna-Tac of 1973 to the Nokia N-95 of 2007, mobile phone technology has evolved more in the past three decades than computer technology has in the past six decades. The number of mobile phones outnumbers the population in 30 countries (according to Informat Telecoms and Media), and 80% of the world’s population today can have access to mobile phone or cellular phone services.

There are only limited numbers of mobile phone technologies, However mobile phone manufacturers and cellular phone service providers on the other hand are increasing in number. Thus, today, mobile phones are the cheapest means of communication.

Mobile phones nowadays are so easy to acquire and most people all over the world have the thing on their pockets. Competition among mobile phone service providers to offer prepaid mobile phone services resulted to an even more increased mobile phone penetration in developing and more developed countries.

Today mobile phones are not just a means of communication. In the mid 1980s Text messages came as a value added feature. Moreover, it was also noted that in Japan, people use mobile phones in paying their bills while elsewhere in the world, people use mobile phones to browse the internet to check on emails and even send instant messages.

At present, mobile phones that can take photographs and capture video clips are the norms. In fact, mobile phones that can communicate with other electronic devices via Bluetooth technology are no longer news. Thus, mobile phones today are indeed all-in-one communication devices that can store contact numbers, has entertainment gadgets with built in digital cameras, internet access devices and personal computer as well.

Lately, the main mobile phone technologies are GSM and CDMA. GSM stands for Global System of Mobile Communications, which, with its standard compliance, ensures worldwide roaming for its users. Someone buying a mobile phone in the UK can use that same phone in Japan and can receive calls to the same number as the subscriber would in UK. EGPRS or EDGE is an extension of the GSM System that is used for high speed video conferencing and internet access.

CDMA technology on the other hand, offers voice clarity and faster data transfer. However, CDMA is not used in some regions of the world, such as the European Union, thus making it virtually useless if roaming internationally. CDMA and GSM technologies are both available in countries like India, while in most countries you can only have one choice. GSM is the only standard available across the EU, but people have to depend solely on CDMA while traveling to Japan or South Korea.

Mobile phones today run from 20USD up to 10000 USD. With features ranging from talking to messaging, recording music and videos, transferring files, checking your email, browsing your favorite sites and sending instant messages. Indeed, these phones do everything imaginable. It’s pretty much a set of computer inside your pocket! We’ll then see what the future mobile phones can offer.

Play Mobile Games Anytime Anywhere

Can you remember playing snake on your mobile phone in the ‘90s? Snake was one of the first mobile games and since then mobile games have gone from a basic design, to sophisticated, interactive games with creative graphics and fast processing times.

A mobile game is basically a video game played on a mobile phone, smartphone, PDA or hand held computer. Mobile games target general users who want to play anywhere, anytime and for short spells when they have a few minutes spare, for example: waiting for a bus, during a coffee break or waiting to receive an email. A good mobile phone should provide entertainment value and allow users to smoothly switch between game and work modes. Mobile game users do not want to spend a lot of time studying an operation manual on how a game should be played, so games have to be playable the moment it is downloaded.

To download, means to receive data from a remote system, such as: a webserver or a FTP server and it is a straightforward process. Content is usually downloaded ‘over the air’ (OTA) to your mobile phone. This means you are using airtime, and according to your mobile phone subscription, you may be charged. It is advisable to check with your mobile phone company before downloading anything, to avoid getting any unexpected charges.

Mobile games are big business and by 2009, analysts predict over 220 million people will be playing mobile games. Major investment has, and still is, being pumped into the mobile game business to improve the usability and reliability of devices and networks.

The most successful mobile games provide entertainment value to a broad range of players. No longer are games just targeted for youngsters, but men and women of all ages. Research has shown women prefer puzzles and non-violent mobile games that have soft colours and upbeat themes. Young men appear to be attracted to Java mobile games that involve an element of danger, are action-packed, and move at a fast pace. According to some latest reports, puzzle, retro arcade, and casino are the three most popular categories for mobile games.

Recent advancement in mobile games include, Multiplayer games and games with 3D graphics. Even poker can be played, using play money or real money. Some mobile games can only be played on certain mobile phones. It can be hard to determine what mobile game is suitable for a particular type of handset, but there are user-friendly websites that can help. They guide you to find out what make and model of phone you have, have a FAQ page and, if there is a problem with a download you’re not on your own because they are easy to contact. They make the choice of mobile games easy as the selection is broken down into categories, such as: new games, top rated, action, card, sports and trivia.

Payment for mobile games can be bought using a subscription option or purchase option. Generally, subscription means purchasing the game on a recurring month-to-month basis, and purchase option means a one-time payment for unlimited use. The number of games you can have on your phone will be dependent on the storage capacity you have for your phone, the file size of the games, and how many other applications you have on your phone.

Phone calls can be received while you are playing a mobile game – the game will automatically be paused while you take the call, and resume once your call is finished. If you are downloading a game and a call comes through, some phones will send the caller to voicemail. If you want to make a call while playing a game, some phones allow you to suspend the game, make the call, and then resume the game afterwards; or you’ll have to quit the game to make the call, although many games will automatically save your progress when you quit.

All mobile games are designed for enjoyment. Some are designed to be fun, some will delight, and others will entertain. Whatever mobile game you desire, there are plenty for you to choose from, and in today’s exciting market, you will never be bored again!

Mobile Marketing – Mobile Marketing Basics for Small Businesses

Mobile marketing is creating waves in the advertising lake, and every business owner from every industry is trying this new marketing campaign. But is it really meant for all types of business? It’s pretty hard to get a grasp at any marketing campaign without getting down and dirty with the basics, and mobile marketing is no exception. In fact, mobile marketing is riddled with terms that may seem intimidating to old businesses. Words like mobile application, analytics, SMS and MMS, and mobile browsing can be confusing for businesses that have been around for decades or businesses that are still transitioning to the digital side of doing business.
In summary, mobile marketing is a marketing strategy or campaign that involves the use of a mobile device. Business owners transmit information about their products and services to their consumer’s mobile phones. It sounds easy enough, but let’s get down to the technical side of things.
The core of mobile marketing is its ability to send out messages via SMS or MMS. SMS stands for Short Message Service, or more commonly known to a lot of people as texting. SMS allows people to send out messages at 160 characters per page. This is the standard used by a lot of major cell phone networks. MMS is the acronym for Multimedia Messaging Service and is defined as the ability to send multimedia messages via a wireless network from one device to another. MMS is not only limited to text because it is able to include videos, music files, and images to be sent as a message. Because the multimedia files are large, the transmission of these images is done through a 3G network. Business owners that want to send out messages to their customers need to know the difference between SMS and MMS in order to maximize the potential of mobile marketing.
When the smartphones started to dominate the market, the words mobile browsing and mobile applications were thrown around. These are relatively new tactics that have graced the mobile marketing world. Mobile browsing is the ability of a mobile device to browse the Internet via a 3G or 4G networks, or Wi-Fi. Webmasters today are geared towards developing websites that are compatible for mobile browsing. This is due to the fact that mobile browsers do not display websites as they would in a computer, so the website has to literally shrink accordingly.
Mobile applications refer to the programs made available for smartphone users. A smartphone’s OS functions like Windows or Mac, which can accommodate the installation of applications and other programs.
When you combine mobile browsing and applications, you are giving your customers a chance to view your website through their phone or you could give them an application that will demonstrate how you can help them. You can also include your business ads in the applications, and all you have to do is pay a little money.
Once you get to know these terms, it will be easy for you to forge a mobile marketing campaign for your business.

Basic Guide When It Comes To Mobile Marketing

If you are completely new to the world of mobile marketing, then you are probably thinking that some tips on mobile marketing could help you immensely, so that you can begin your own career in this field. Listed below are some tips to get you started with your mobile marketing endeavors.

Do not aim for an elaborate marketing strategy if you use mobile marketing. People will want to know why you are sending them a message and which advantages they could have access to. Do not simply send a picture and ask people to go to a link to learn more.

A key to successful mobile marketing is to offer exclusive content, discounts, and other attractive offers to your mobile customers so they feel like they have an inside deal. Your customers want to feel special and they want to know that there was a reason they signed up for your marketing, so give them something for it.

When sending out information using mobile marketing, be sure that you always make sure that your name or your company name is prominent and that it is the first thing that your customer sees. It is important that the customer reads your message, and they need to know that it is not spam.

Make sure you understand what your goals are in mobile marketing. For most people, this mobile approach is on top of their normal approach, so it’s double the work. That’s why it’s very important that you define what you want out of this branch of marketing before you start. This will help you streamline your campaign more efficiently.

Don’t forget to add tracking capabilities into your mobile marketing! Just because the screen is smaller, doesn’t mean it is less important. Add tracking extensions to the hyperlinks you are using in mobile marketing campaigns and look into various mobile services that offer robust tracking capabilities for a plethora of mobile tactics.

Make sure your advertisements work for all types of mobile devices. If your programming is only accessible by one type, like an Android, you will lose out on entire populations of prospective clients from other platforms. Using cross-platform programming is the best method to attract the most customers to your business.

Be sure to lay claim to your business in each social network’s location pages. In mobile marketing, it’s all about location, location, location. Smart mobile devices, all have location awareness built into their systems, so users can tell what is around them. Make sure they can find you by claiming your page on sites, like Foursquare, Facebook Places, Gowalla and Google Places.

Make you mobile marketing campaign fun. When customers are, waiting in line or waiting for a train or bus they turn to their mobile device as a source of engaging entertainment. Therefor mobile marketing offers should provide bite-size chucks of meaningful but entertaining information with an inherent sense of urgency.

As you can see from the above list of tips, mobile marketing can be very useful in getting your products and services, the exposure that they need and deserve. After following these tips, you will no longer be new to mobile marketing, and you will soon become a mobile marketing expert.

Reach A New World Of Customers With Mobile Marketing

One important thing about mobile marketing is that you need to present your material in a unique manner if you want to grasp their attention and lock them in. If you want to get started or improve your current marketing plan, then this article is what you need to read.

Build exclusivity and status into your mobile marketing. Mobile devices themselves have become aspirational. Phones, tablets and even some mobile apps have become symbols of status. Follow suit with your mobile marketing by offering exclusive content to your mobile readers or downloads only available to those who have subscribed for mobile messaging.

Try using QR codes in your mobile marketing. QR stands for ‘quick response’, and the codes themselves are akin to bar codes. They can be scanned by most mobile devices on the market to reveal a message. QR codes are an excellent way to build interactive and engaging mobile campaigns with your target audience. Link the code to a special offer, discount or giveaway message to create real buzz for your brand!

You might know that you should be using mobile marketing to drive people to your main site, but you should also use your main site to drive people to mobile marketing. The idea here is to retain customers and to keep in contact with them while they’re using mobile devices.

Get a location. Using a defined location on your media and mobile marketing actually interests a lot of customers. They like knowing where a business is, should they ever choose to visit that area. Take advantage of this by informing your customers of your actual location, and watch their interest grow.

Use your mobile QR codes everywhere you can. They are links to mobile devices, but the can be used in print advertising too. Any kind of advertising that your business produces should have your mobile QR code on it, even your business cards. Put it on your store signs, brochures, television ads, and catalogs.

When sending messages to your customers, be sure to use their real name. Using your customers real name in the message creates a more personal atmosphere that will allow you to bond with them and make your message seem less automated or robotic and more realistic, friendly, and overall more genuine.

Keep your mobile marketing simple. It is important to keep the number of required clicks to a minimum to raise the response of your efforts. Since using a mobile keypad is frustrating if it require excessive typing, do not require too much information to be given. Only ask questions that are absolutely needed and make your directions very clear.

To advertise to a wide range of customers, place ads on a variety of external mobile sites. Newspapers and blogs are especially good options. Advertising rates for the mobile version of the site are often cheaper, but will get your ads seen by a great deal of customers. Seek out sites that would appeal to tech savvy users for the best results.

To summarize, the implementation of your mobile marketing plan is one of the key factors. You only have the attention of your audience for a split second before they may turn elsewhere. Ideally you will be able to take all of the advice provided in this article and use it to build the perfect mobile based marketing model.

The Basics Of Mobile Marketing In A Nutshell

So, you’ve made it. You’re ready to get into mobile marketing, right? Well, now is the perfect time. You probably have a lot of inquiries on how to start and what to do, but no worries, this article has you covered. Listed below are some tips that will help you get started with your mobile marketing aspirations.

Engaging with your customers is incredibly important in mobile marketing, so it’s a good idea if you have some line of contact open with them. Whether they can reach you via a forum, your IM handle, or by some other method, make sure you’re keeping the lines of communication open with your customers.

Know exactly what you want to offer your customers before you start out. Mobile marketing encompasses everything from simple text messaging to instant mobile coupons. Planning ahead on what you are going to offer them can make the actual implementation much easier than if you were indecisive in the long run.

The ads you run on mobile websites also need to be properly formatted, so this is something you definitely have to look into if you’re planning on running ads at all. Check out services like Apple’s iAd and MobClix to find various ways to run banner ads on mobile websites.

Build web-based landing pages that are specialized for mobile devices. These mobile landing pages streamline design and content to offer a cleaner, more engaging mobile experience for the reader. There are many website plugins available that add mobile landing pages to your site. Check your content management system to see what plugins are on the market or hire a designer to develop one for you.

Make sure that you give your customers an easy way to opt out of mobile marketing messages. Options such as codes to text to be removed from a distribution list make interaction easy. Even if customers choose to stop receiving mobile messages, they will likely remember that you made it simple and be more prone to opt back in if they see the value in your messages.

Take advantage of everything a mobile device has to offer. Innovation is happening very quickly in the mobile marketing arena, and much of it is driven by the quick innovation occurring in mobile hardware. Look at what the new devices have to offer and add their new abilities into your mobile marketing tactics. Just in the last two years, new hardware innovations that have affected mobile marketing have included front-facing cameras, location awareness and high definition video recording.

If you are marketing extensively to mobile device users, be sure to set up a mobile version of your website. While modern phone browsers have greatly improved over the past few years, there are still some features, particularly Flash, that don’t work well on mobile devices. Use the browser’s user agent string to determine which site to show, but allow the user to override this and show the desktop version of the site.

Now you are much more prepared when it comes to mobile marketing. You thought that you were ready before, well look at you, now! Hopefully, the tips that were provided, gave you some pointers that will help you get started with your mobile marketing plan so that you can begin marketing like a pro.

Selling Mobile Homes Information

Statistics show that there is a spurt in the number of people opting to own and live in mobile homes. For some, selling mobile homes is a business, while for others it is a process for when they prefer to move from a place to another.
Before discussing selling mobile homes, let’s look at what mobile home is? A mobile home is a residential structure that’s been constructed in a factory and is then shipped as a single piece to the address. Sometimes it is a misnomer as only 5% of the homes ever leave their original site. Generally mobile homes are bought by the less affluent, lower-income consumers and for them, selling mobile homes are a good way to recover the money and in fact a good profit.
If you are a mobile home owner, keep in mind that before setting about selling your mobile home, do all the necessary homework. That is, don’t rush in to selling mobile homes without setting some goals and meeting them. Tap the trend of the real estate market in the region to your fullest advantage so that after selling mobile homes, you have made a profit.
In the process of selling mobile homes, let us start everything with the simple marketing technique – that is to make the structure look appealing to others.
Landscaping, window treatments, and the front door are all eye-catching areas that need to be kept beautiful and appealing. Those selling mobile homes should make sure that their rooms smell nice and are free of animal odors. Walls should be cleaned and painted, carpets freshly cleaned and bathrooms and kitchen spotless. While selling mobile homes, keep in mind that people love well lit homes. Play it to your advantage – have the brightest light bulbs in your fixtures. Another important point, while selling mobile homes, take care not to leave any of the rooms cluttered with furniture. People tend to imagine how their furniture will fit in your home and to have the room cluttered could be a deterrent. When you want to sell mobile homes, tune the appearance of the house in such a way that it appears well maintained to a visitor who visits the home.
If you want to sell mobile homes, give yourself a good 6-9 months from the date you need to have the home sold, depending on the real estate market in the area. If you fail in selling mobile homes on your own, contact a realtor. In selling mobile homes, it is recommended to have your home appraised by a licensed appraiser. Don’t price the home too high or too low. Advertisements play a major part in selling mobile homes. They are instrumental in bringing prospective clients to the seller in numbers. Try free ads first and if it is not working as you expect, start advertising in news papers.
To sell mobile homes, in advertisements always begin the sentence with ‘A’. Since most news papers place ads alphabetically, there is more chance of you finding the top position. Here is a tip, start with words like “adorable, admirable, accented, accommodating, affordable or available”. In the advertisements, you should be ready to give directions to the home and be ready to set times for people to see the home. This is vital in striking the deal in the business of selling mobile homes.
In the process of selling mobile homes, placing ‘For Sale’ signs on the window will help draw passersby to you who actually are on the look out for a home. The sign should have your phone number as well. Most people will find the home easily this way. If the buyer wants the security of a home warranty, a finance company can provide one if the mobile home is less than 6 years old.
In selling mobile homes, keep the contracts available and loan applications in case these folks want to buy your home on the spot. Once someone seriously decides to buy your home, refer them to a mobile home banker for their financing needs. The mobile home banker will take care of all loose ends thus making the process of selling your mobile home a lot easier for you.
While selling mobile homes, now a word of caution; do not let these buyers assume or take over your payments on your current loan! If they default the payments, you will be held responsible to make the payments, until the home is paid off! This is something that could ruin your credit rating. Hence it is an important thing to remember when selling your mobile home!

The Most Effective Mobile Marketing Tips On The Internet

Mobile marketing is the new wave of marketing that allows businesses to access their potential consumers at almost any point in their day. Due to the accessibility allowed to consumers by mobile devices of all kinds, businesses can now capitalize on the digital age in a more direct way then ever before.

Build exclusivity and status into your mobile marketing. Mobile devices themselves have become aspirational. Phones, tablets and even some mobile apps have become symbols of status. Follow suit with your mobile marketing by offering exclusive content to your mobile readers or downloads only available to those who have subscribed for mobile messaging.

Compared to general Internet marketing, mobile marketing must be short and specific. For example, when targeting users on desktops, it is fine to use a banner ad that points to the main page of your web based store. However, on a mobile ad, even if you manage to get users to visit your website, the vast majority of visitors will not spend time browsing your website. It is far more effective to choose a specific product, and use a concise message that links them directly to a purchase page.

Promote! Promoting your mobile call to action is one of the most important things you can do to be successful with mobile marketing. Your intentions may be good, but if no one signs up, they will all be for naught. Place your call to action on any existing marketing materials you use, your social networking sites, direct mail, email, and have employees in the store tell every single customer.

Check out your website and other associated pages from your mobile. Does it look good? This change came on the internet fairly quickly so many websites are not optimized to be viewed from mobile devices. If you do not have a mobile version of your website, you should look into making one soon.

Your mobile ads must be short and sweet or the customer will delete! Customers do not want or have the time to scroll through lengthy messages. Keep your ads as brief and concise as possible to increase the chances of it being read and of customers purchasing your product!

Make sure your mobile marketing campaign works across all mobile platforms. To run a successful campaign, you don’t want to leave a large part of your audience without the availablity to see your ads. You also don’t want to discourage them by running an ad that they can see, but doesn’t function properly on their device. Make sure your campaign is available on all platforms, and test it for functionality before you email it.

Failure to make your mobile marketing cross-platform capable, will cost you dearly. The variety of mobile devices available is staggering, and there are multiple platforms to be compatible with. Your ad campaign should target iPhones, Android devices, Blackberry, Windows mobile and tablet devices.

Now that you have a full understanding about mobile marketing and how it can benefit your business, you can take the first steps toward increasing your visibility. The advice within this article can be a stepping stone to the world of mobile marketing and increased profit potential for your business.

T-Mobile Cell Phones

The U.S. operations of T-Mobile International AG & Co. K.G., is based in Bellevue, Washington. It consists of T-Mobile USA, Inc. (formerly VoiceStream Wireless) and Powertel, Inc. (together “T-Mobile”). As one of the fastest growing nationwide wireless data services, T-Mobile delivers strong consumer appeal and excellent service to more than 16.3 million customers in the United States.

A wireless cell phone carrier, T-Mobile International is the first mobile communications company to offer service on both sides of the Atlantic with a single global brand name and a single digital technology standard, GSM or Global System for Mobile Communications. Thus, what they offer their customers is the advantage of using their wireless services when traveling worldwide.

T-Mobile Cell Phones: Coverage

We all know that when choosing a cell phone, the first thing we need to consider is coverage area. T-Mobile cell phones cover more than 224 million people in more than 8000 cities across the United States. If you want to find out exactly if your area is covered, simply visit the T-Mobile cell phone website at T-Mobile.com and check for yourself. The site offers you free coverage check so before you sign up, make sure that you are getting the right service by checking coverage where you live, work, and play. You can even check street-level coverage for your T-Mobile cell phone if you want.

T-Mobile Cell Phones: Plans

There are several service plans which you can take advantage of with a T-Mobile cell phone. For one, the T-Mobile National plans give you free domestic long distance and no digital roaming charges anywhere across the USA. Other plans such as Basic gives you 60 minutes worth of whenever minutes per month plus 500 minutes during the weekend. There’s also the T-Mobile Cell Phone Basic Plus plan. For only $29.99, you get 300 minutes every month anytime of the day plus unlimited minutes during the weekend.

There are other plans available of course and if you want to find out more, simply log in to their site. They have regional plans, Internet plans, and even Pay-As-You-Go plans.

T-Mobile Cell Phones: Services and Features

Following up on the company’s motto of “Get More”, T-Mobile cell phones are heaped with all sorts of services and extra, ancillary features. Enhance your communication capabilities with picture and video messaging, text messaging, instant messaging, email, and more. Or if you like to download fun stuffs, you can personalize your T-Mobile cell phone with MegaTones, CallerTunes, wallpapers, games, and more. You can also stay connected with the world with your T-Mobile cell phone. Get instant news feeds from the Internet or the latest entertainment news.

TOTAL WORD COUNT – 441
KEYWORDS “T-Mobile Cell Phone” = 12 (density = 2.7%)

Tips For Buying Mobile Phone Insurance

Do you really need mobile phone insurance? The answer depends, of course, on a number of different factors including which mobile you have and how likely you are to lose or damage your mobile – not to mention how many mobiles you’re talking about.

If you favor top of the line trendy models, or have children who do, mobile phone insurance could be a worthwhile investment. That doesn’t mean, however, that you need to pay over the odds for it. There are many reasonably priced options for mobile phone insurance cover.

Why insure my mobile phone?

“I’m always careful”, you might be thinking. “I won’t leave it behind anywhere.” According to last year’s crime statistics, there are over 10,000 mobile phones stolen in the UK each month. Another 3,500 or so get left behind on buses and trains or in cafes, and an astounding 1,200 are dropped down toilets or knocked into sinks. In all, about 15,000 mobile phones are reported lost, stolen or damaged each and every month.

And the cost can put quite a dent in your budget. While you may have got your mobile free with your phone plan, the phone companies won’t replace your mobile for free or for £29.95. If you want to continue using your contract minutes – and you will be responsible for paying out the remainder of your contract – you’ll need to fork out the full price for a replacement phone. In addition, you could be liable for any call charges if your mobile was used before it’s loss is discovered. The cost of losing your mobile phone can easily top £500. Have you got a spare £500 sitting around?

Do I really need mobile phone insurance?

Perhaps not. Mobile phone insurance can cost you anywhere from £25 to £150 annually, depending on the insurance carrier that you choose. If you can reasonably replace your mobile phone for less than that, then mobile phone insurance is probably not a worthwhile expense for you. If you hae a replacement phone – perhaps left since your last upgrade – and your mobile provider still supports it, you may be fine without mobile insurance. In most cases, though, you’ll find that it can be worth the expense – especially if you shop around for competitively priced mobile phone insurance.

Tips for getting the best value mobile phone insurance

1. Don’t automatically accept mobile phone insurance when you buy your mobile. Those tend to be the priciest premiums of all.

2. If the salesperson or web site promises “Free Mobile Insurance” with all phones or with selected phones, be sure to check the details. In many cases, the cover is free for the first month. After the first month of cover, the regular premium will be tacked onto your mobile account charges, where you may not even realize you’re paying it.

3. Speaking of not realizing – are you already covered? If you’ve had the phone a bit and are just now thinking of insuring it, check the itemized details for your last account statement to be sure you’re not already paying for insurance.

4. Shop around the independent insurers. You can get economy cover for a mobile worth up to £150 for as little as £2.49 per month – less than half what most of the major insurers are charging.

5. Consider an increase to your home and contents cover if you have many electronic and mobile devices that you carry with you. You can extend your contents insurance to cover your mobile devices, including your phone, PDA, PSP and other electronics when you take them out of your home.

6. Got a family of mobiles? Nearly 80% of the phones reported stolen or lost belong to teens. If you’re insuring more than one phone, look for a company that will cover multiple mobiles on one policy.